Copywriter Karen Goldfarb
Copywriter Karen Goldfarb
Copywriter Karen Goldfarb
Copywriter Karen Goldfarb
Copywriter Karen Goldfarb

copywriting

Harvard Business Review Cartoons from the Upcoming Issue

Harvard Business Review Cartoons from the Upcoming Issue Enjoy these cartoons from the November issue of HBR, and test your management wit in the HBR Cartoon Caption Contest. Source: blogs.hbr.org HBR always knows how to put it bluntly.

Is the ‘Selfie’ the Future of Mobile, Digital Marketing?

Is the ‘Selfie’ the Future of Mobile, Digital Marketing? Source: www.mobilemarketingwatch.com “Advertisers can now integrate high-quality selfies into their mobile ad campaigns.” Oh joy…

An Inside Look At How These 4 Agencies Collaborate to Create Awesome Content

An Inside Look At How These 4 Agencies Collaborate to Create Awesome Content We reached out to several agencies to query them on their mindset, approach, and collaborative practices as they relate to the creation and dissemination of content. Source: www.adrants.com Is your content following the hero, hub and hygiene category model? Read on to find out. 

Urban Outfitters apologizes for Kent State sweatshirt | Toronto Star

Urban Outfitters apologizes for Kent State sweatshirt | Toronto Star The clothing retailer pulled a shirt that appeared to be bloodstained from its online store Monday. It was not the first time the company’s products have courted controversy, but one expert says the uproar is unlikely to hurt the brand. Source: www.thestar.com I get that this brand needs to be edgy, but when you read […]

waaaat? | Erotic Film Festival Posters

waaaat? | Erotic Film Festival Posters Lowe Vasovie agency conducted with illustrator Bart Bialy a series of posters to highlight the “Kino Praha Erotic Film Festival” that took place last May. Funny versions of great references to the seventh art, such as Star Wars or Titanic, playing humorously on the positions of… Source: waaaat.welovead.com I didn’t get the first ones they […]

advertising

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Whiskey Maker Turns Cannes-Winning Ad Into Shareable Social Campaign

At the end of last year, New York boutique agency Opperman Weiss created a spectacularly somber ad, …

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brand

10-brand-lessons
10 brand case studies from The US Corporate Social Media Summit

See on Scoop.it – Advertising, I say 10 great social media case studies from Rohit Bhargava…

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copywriting

fd9a5945-2bb9-49fd-9831-c0c88b4873c5.jpg
Harvard Business Review Cartoons from the Upcoming Issue

Enjoy these cartoons from the November issue of HBR, and test your management wit in the HBR Cartoon…

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portfolio

ZoneAlarm_ForceField_microsite_copywriter
ZoneAlarm ForceField microsite

When ZoneAlarm launched ForceField, it was the first security solution that enabled you to log on fr…

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marketing strategy

Email remains the best digital channel for ROI

See on Scoop.it – Advertising, I say As with many things in digital, there’s always some…

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