Archive for December, 2009

What Email Users Say About Using Email

What Email Users Say: Part 1 (Attitudes to Commercial Email) | Email Institute (tags: email_marketing email)


15 Brand Names Decoded

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15 Brand Names Decoded | The Best Article Every day (tags: branding)


The Consumer’s Dilemma

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Facing a personal purchase decision of import, I found myself staring down the very same consumer’s dilemma posed here by Financial Editor Joseph Lazzaro for BloggingStocks. To save or not to save? Here’s what one economist forecast. What would make the strongest case for a large fiscal stimulus package – – upwards of $1 trillion [...]


And if Only 1% of Those People…

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And if only 1% of those people… | Derek Sivers. When expectation regarding circulation and conversion greatly exceed one’s brand, as it were. (tags: engagement, direct_marketing, advertising)