Karen Goldfarb, Copywriter » crowd sourcing http://karen-goldfarb.com Tips from a copywriter and marketing strategist Thu, 09 Sep 2010 17:22:29 +0000 en hourly 1 5 marketing megatrends you can’t ignore http://karen-goldfarb.com/marketing-strategy/5-marketing-megatrends-you-cant-ignore http://karen-goldfarb.com/marketing-strategy/5-marketing-megatrends-you-cant-ignore#comments Thu, 05 Nov 2009 21:43:53 +0000 Karen http://karen-goldfarb.com/?p=827
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    • ]]>     adam This is a fascinating article about marketing megatrends by my friend Adam Kleinberg, CEO of Traction.

    Our society is undergoing massive fundamental transitions. Learn how these forward-thinking brands seized the underlying marketing opportunities.

    Article Highlights

    • Savvy marketers are recognizing the impact of mass collaboration and constant connectivity
    • The broader trends of globalization and corporate distrust are reshaping how consumers interact with brands
    • The global sense of urgency to fix the world’s problems goes well beyond the green movement

    Read the article

    Related posts:

    1. Why Brands Fail at Social Marketing
    2. How to think and act like a marketing leader

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