Smells like another campaign, but so what.

I’m a sucker for CEOs who do their own company spots. (OK, not really, but it’s amusing.)¬†DollarShaveClub.com’s 90-second promo clip is on the cutting edge, with more than 3 million views. Smells like Old Spice? Sure does, but also smells like cross-promo opp.

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